Marketing is a business strategy used to promote one's product. Marketing is used in all types of businesses and there is a seperate marketing team in any organization. Marketing is related to bringing in more customers to your business and more importantly related to bringing good customers. Marketing in another aspect may also be related to the raising of funds for an event management company. The main theme of marketing is to make "your customer the king" so that some value can be regained from these customers. It is through marketing that the customers are brought in, the relations are maintained with the customer and satisfying the customer.
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Marketing may be conducted for a targeted audience or targeted market or a general market. There are certain situations when there is a target audience for a particular type of business. For e.g. An insurance company will target older people from the range of 30 or more, whereas a coffee and sandwich parlor will target more of teenagers. According to the target the marketing can be conducted of the product in an effective and efficient manner for the satisfaction of the customers.
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Marketing may be conducted for a targeted audience or targeted market or a general market. There are certain situations when there is a target audience for a particular type of business. For e.g. An insurance company will target older people from the range of 30 or more, whereas a coffee and sandwich parlor will target more of teenagers. According to the target the marketing can be conducted of the product in an effective and efficient manner for the satisfaction of the customers.
